My journey in digital marketing began in 2017 with SEO, and since then, it has been one of continuous learning and growth. Soon after, I joined Techstack as a digital marketing trainer, where I had the privilege of mentoring over 1,000 students offline and more than 3,000 learners in total over the past six years.

In 2019, I founded TrafficTail, a digital marketing company serving clients across the globe. That same year, we also launched 7KNetwork, a platform that has supported the creation of over 5,000 news portals for journalists and media professionals.

To strengthen skill development in the industry, I later introduced UpskillNinja, an online training platform designed to help learners upgrade their digital expertise.

With a strong desire to contribute to my own city, Lucknow, I went on to establish Yelo Marketing – a sub-brand of TrafficTail – dedicated to helping small business owners grow through honest, transparent, and result-driven digital marketing.

Today, while I continue as Director at TrafficTail, my main focus is on building Yelo Marketing into a brand defined by integrity, transparency, and measurable growth. Over the years, working with both small businesses and established brands has shown me one clear truth: every business, no matter its size, carries a unique purpose and story. What makes the difference is having the right support, a clear strategy, and the consistency to stay the course. At Yelo Marketing, our role is to provide that support — helping every business, big or small, find its path to growth in the digital world.

– Damandeep Singh, Founder & CEO